Target Segment

During the ﬁrst 5 years of operations, YLG will develop and implement tailored guarantee products and services to serve the following client segments:

Youth Empowerment

YLG is committed to youth empowerment and their role in economic development. YLG deﬁnes youth as young Yemeni men and women between the ages of 18-35 for all geographic locations and ethnic groups.

Overall objective: Facilitate youth access to ﬁnance through design and provision of guarantee products and services; raise awareness of ﬁnancial services available, to support youth empowerment and entrepreneurship in accordance with the Yemeni national strategy.

Business owners and entrepreneurs (MSMEs)

Overall objective: Facilitate MSME access to finance to those with insufficient collateral through design and provision of guarantee products and services.

YLG is committed to women social and economic empowerment and the potential role women entrepreneurs play in job creation and poverty eradication. YLG deﬁnes women as Yemeni females of all ages, geographic locations, and ethnic groups.

Women Entrepreneurship and Empowerment

Overall objective: Facilitate women access to ﬁnance through design and provision of guarantee products and services; advocate women ﬁnancial literacy and raise awareness to ﬁnancial services available, to support women empowerment, entrepreneurship and business ownership.